As a business we aim to radically reduce the amount of fashion waste going to landfill each year and want to encourage all our customers to shop sustainably and follow our ethos of ‘buy less, buy better’. With this in mind we successfully developed a ‘Pre-Loved’ scheme, encouraging customers to send us their ‘Pre-loved’ maternity and non-maternity clothing, to be reloved, recycled or repurposed.
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As a company we believe in supporting our staff and looking after our planet and its people, which is why we offer our team two days per year to volunteer at charities of their choice.
International Women’s Day
To celebrate International Women’s Day on 8th March 2023 we collaborated with the Prince’s Trust to announce the launch of our Noa Blouse in pale pink, £10 from sales of each Noa Blouse during 1st-15th March 2023 were donated to the Princes Trust, #ChangeAGirlsLife Campaign.
This campaign aims to support young women who are struggling to find a job or losing hope for the future. The money raised helped support young women across the UK to receive life-changing support and guidance from The Prince’s Trust, enabling and empowering them to move forward with renewed confidence into a job, training, further education, or to start a business.