Beyond black and white, blue is one of the most versatile colours in your wardrobe. It's a classic colour on its own, transcending seasons and environments, but it's also easily paired with other shades

Of course, wearing blue with another blue shade is a foolproof way to style it, especially when one of the shades is in denim.

Pairing blue hues with jeans gives the sophisticated look of a tonal outfit, without sacrificing comfort.

Tackling the modern half-zip trend, the Brooklyn Organic Zip Sweatshirt ticks all the boxes.

Just add trainers, sandals or boots; in fact, you could wear this feel-good dress with just about anything.

Elsewhere, experiment with lesser-known shades

Our Devan jumper is already a customer favourite and we’ve brought it out in a pale periwinkle blue for a new-season update.

And our cobalt blue Rhiannon V-Neck Jumper is an exercise in smile-inducing hues.

"A beautiful, soft jumper in a gorgeous shade of blue"

Annie, Customer


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