It goes with white, black, grey, camel and is of course the colour of denim, one of the most timeless fabrics ever created

We love blue in all its ranges, which is why it’s a key shade in our autumn collection.

Our mid-blue Ella Top is the perfect pop of colour to any outfit

We’ve updated the classic leopard print with a deep and light blue palette across our Ophelia range, which looks elegant paired with black and navy.

Our Everyday Biker in Dawn Blue is the ultimate alternative to the black wardrobe staple

“This shirt is of a high quality, quite heavy weight material. I’m enjoying wearing it and have had compliments!”


"Baukjen, a brilliantly British label for wardrobe staples"


Powder blue is a brilliantly versatile hue, extending the summer appeal of white jeans and adds light touch to indigo denim.

Meet Fabienne

Velvet is back in a big way. The sumptuous fabric that is known for its elegant and luxurious style that...

Forest Green

We’re always looking out for hues that will set the tone of the season. For AW19, it’s forest green. Rich,...

That's the weekend sorted

An effortlessly cool weekend edit, with the perfect blend of comfort and smart, is easier to achieve than you would...